Omni-Channel Analytics & the Cost-Service Conundrum

When it comes to Omni-channel, advanced analytics can drive many opportunities and benefits, but not without some common roadblocks. A recent RetailWire m*paper outlines a few opportunities worth diving into, but there are two in particular I’d like to expand on: assessing cost of sale and tracking order status across channels. Both are critical to […]

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Amazon’s Financial Indicators… “Falling With Style”?

Recently, an article came out questioning if Amazon is “a giant ponzi scheme dressed in drag,” and it reminded us of a blog post we wrote in January, “What E-commerce Pricing Strategists Can Learn from Aircraft Piloting.” In our post, we discussed Amazon’s current precarious strategy of flying fast and low on increasing revenue and […]

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The No. 48 Chevrolet Team & Winning the Business Intelligence Race

In the Predicts 2012: business intelligence still subject to non-technical challenges report, Gartner estimates that by 2014 over 70% of BI initiatives still won’t align analytics completely with enterprise business drivers and, therefore, fail. That rate is even worse than the 19/43 drivers who didn’t complete all 200 laps of the 2013 Daytona 500. So, what […]

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What E-commerce Pricing Strategists Can Learn From Aircraft Piloting

“Airspeed, altitude, or brains; you always need at least two.” This classic pilot’s saying can also apply to logistics with the following equivalencies: Airspeed = Sales Volume Altitude = Margin Brains = Good Decisions (Hopefully) Case-in-point, Amazon appears to have chosen to fly primarily on high sales volume and brains. Margin got “cut.” In a […]

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